Our ancestors would have been attracted to gold because of its attractive color, malleability and chemical stability. This would have been the first reason for placing a value on gold. Gold’s value now relates to its rarity and its beauty, as well as the status of power that gold represents. On the other hand, silver is much more common in nature than gold. Silver was a prized metal for all the same reasons as gold. However, gold has more appeal because of its color and inability to tarnish to dull colors as silver does.
Gold is less abundant than silver, though it’s usually less useful. While gold does not tarnish it is difficult to work with but it conducts electricity very efficiently. Also silver is more common for industrial uses. The supply of gold is very limited throughout the world. That is primary the reason why gold isn't used as much as silver.
Compared to silver gold shines and is very soft, which makes it easy to produce jewelry extremely resistant to oxidation, with a permanent yellow shine. Even before the Bronze Age gold was used as currency in a form of small plates, along with copper in a form of copper blocks. For centuries gold has remained at the root of the world’s economy. Gold is more valuable than silver mainly because of the connotations and the meanings associated with it, as well as its frequent use as a monetary system throughout history. Gold is stable and unchanging over time and is still considered to be one of the safest investments around.



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